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Small and Medium Entrepreneurs Union
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Chairman
Milan Zver, MEP

1994 - 1999 Municipality of Ljubljana as Secretary of the City Council
In 1998 he completed his doctoral thesis at the Faculty of Social Sciences and qualified as a university teacher for social sciences in June.
He has been active in professional, public and political life. He is the president of the Ivan Cankar Society, a member of the board of directors of the Vrtnica (‘Rose’) Humanitarian Organisation, and he has also been a member of the Executive Committee of the Slovenian Political Science Society. In the 1990's, he was a government advisor, a local councilor, and later on a national councilor. In the year 2004, he was elected deputy to the National Assembly, and in between 2004 and 2008 he was Minister of Education and Sports. In the first half of 2008, the time of Slovene presidency of European Union, he was therefore the president of The Council of European Union for Education, Youth and Culture.

born in May, 1962 in Ljubljana
The primary tasks of SME tourism are:

  • to offer European small- and medium-sized companies a fair lobby in Brussels.

  • to present the relevant institutions and parliaments with statistics and key data (financial and management ratios) and publish tourism know-how in political circles.

  • to create awareness with the help of interesting information and tourism events.

  • A renewed EU Tourism Policy: towards a stronger partnership for European Tourism
    The Commission's communication from 2006 stresses the changes in the demographic structure of Europe will have a major impact on tourism. The number of older people who are travelling much more should increase. Alongside a significant growth in tourism, there will be a change in public demand with regard to types of tourism towards health
    tourism and tourism relating to cultural and natural heritage. Although Europe is the most visited region of the world, international tourist arrivals are growing at a lower rate than the world average. New competing destinations are emerging and developing further, increasing the competition the EU is facing at a global level. On the other hand, a competitive tourism has to be achieved in a sustainable way. Rapporteurs for this measure are MEP Paolo COSTA and MEP Christian EHLER (SME Circle).

    Further information:
    Communication from the Commission - A renewed EU Tourism Policy - Towards a stronger partnership for European Tourism

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